Innovative Strategies that Resonate with Consumers
Creating an emotional connection with the consumer is the hardest job in marketing. It doesn’t just happen – it takes top-notch research, accurate consumer insights, and talented people – all working together. Whether traditional, social, or interactive media, each medium is an opportunity to match the brand’s real meaning to the target’s values and lifestyle, creating a multi-dimensional connection between the consumer and your product.
HGA Inc is a full-service advertising, marketing, and communications agency based in Columbus, Ohio. We specialize in developing innovative strategy and creative solutions that resonate with consumers.
Our client roster features some of the largest advertisers in the world, and our backgrounds include working for some of the largest advertising agencies in the world. Our work has been recognized locally, nationally, and in advertising and marketing textbooks. HGA brings a results-orientation to client companies – an intense focus on client sales and share gains.
We understand the necessity of forging a multi-dimensional connection between the consumer and our clients’ brands. With the proliferation of media alternatives, escalating media costs, and target consumer typologies becoming more and more complex, the essence of branding has moved from establishing the brand into leveraging the brand—developing unique and creative methods of combining what targeted users already know about the brand with emotional and rational appeals, to compel them to integrate the brand into their everyday lives.
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Interview Q&A
How long have you been in business?
Since 1997
What is your primary product or service?
Marketing communications development regardless of the medium used or the product being sold. We also specialize in working with non-profit organizations to help them further their causes.
How did you first become interested in your line of business? (if owner) - What is your background? (If owner or store manager)
We are a company of professionals who love to develop effective communications programs for our client companies.
How do you differentiate yourself from other businesses in your category and area?
We help our client companies put their competitors out of business, and have case histories to prove it.
How many locations do you have and do you have plans to expand?
HGA Inc/300m is in the Arena District of downtown Columbus, Ohio.
Provide detailed directions to your location
We're on the third floor (the elevator opens to our offices) of the Design Center on the corner of Nationwide Blvd and Marconi Blvd.
What type of payments do you accept?
All.
Which areas do you service?
Local, regional, national, international.
Who owns your company or runs daily operations?
Rick Adams, Bill Gallagher, Brian Greenwood.
What are your hours of operation?
24/7.
What is the best compliment anyone can give you?
They quickly deliver a great product at a reasonable price.
What is your favorite quote or Bible verse?
"The difficult we do immediately, the impossible takes a little longer."
- Napoleon Bonaparte
Contact HGA Inc/300m:
